Anthony Ha
Anthony Ha
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Prox helps influencers and experts make money by connecting with fans – TechCrunch

Prox helps influencers and experts make money by connecting with fans – TechCrunch

If you’ve got a large online following, as well as knowledge that might be valuable to that audience, is a startup currently in beta testing that’s building tools to help you make money.Michael Mathieu, formerly the CEO of YuMe, joined Prox as CEO in January. The goal, he told me, is to create an entire suite of “back office” tools for experts and influencers, but the company is starting out by offering an easy way to host one-on-one video sessions with fans and “knowledge seekers.”“People who are influencers on social media and on YouTube, they don’t control that customer,” Mathieu said....

techcrunch.com
Anthony Ha
Sep 16
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Our.News fights misinformation with a ‘nutrition label’ for news stories

Our.News fights misinformation with a ‘nutrition label’ for news stories

A startup called Our.News is working to make its users smarter consumers of the news. In other words, it’s confronting some big, seemingly intractable problems. For one thing, there’s a tremendous amount of disinformation online — as Our.News founder and CEO Richard Zack put it, “Unfortunately, you have thousands of people all over the world who intentionally make it hard for people to know what’s true.” At the same time, many people don’t trust the media and don’t trust fact-checkers. (Also, facts don’t actually change people’s minds.) All of this adds up to an environment where no one...

techcrunch.com
Anthony Ha
Feb 9
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Publisher engagement startup Insticator bets on commenting with Squawk-It acquisition

Publisher engagement startup Insticator bets on commenting with Squawk-It acquisition

Insticator, a startup helping publishers add to their content elements like polls, quizzes and suggested story widgets, has made its first acquisition — a commenting platform called Squawk-It. Insticator CEO Zack Dugow said his platform benefits online publishers by keeping audiences engaged and bringing in new ad revenue (which is split between Insticator and the publisher). And he sees commenting as a natural next step toward his goal to become “the main monetization and community engagement solution for publishers.” While “don’t read the comments” remains one of the most reliable...

techcrunch.com
Anthony Ha
Feb 3
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Credder offers Rotten Tomatoes-style ratings for the news

Credder offers Rotten Tomatoes-style ratings for the news

In an age of online misinformation and clickbait, how do you know whether a publication is trustworthy?Startup is trying to solve this problem with reviews from both journalists and regular readers. These reviews are then aggregated into an overall credibility score (or rather, scores, since the journalist and reader ratings are calculated separately). So when you encounter an article from a new publication, you can check their scores on Credder to get a sense of how credible they are.Co-founder and CEO Chase Palmieri compared the site to movie review aggregator Rotten Tomatoes. It makes...

techcrunch.com
Anthony Ha
May 18
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