Jeff McMahon
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Making Veggie Burgers Doesn’t Help The Climate, Impossible CEO Says

Making Veggie Burgers Doesn’t Help The Climate, Impossible CEO Says

Sign in to your Forbes account For instructions on how to disable your ad blocker, Or Sign In To Continue Using An Ad BlockerIf this is your first time registering, please check your inbox for more information about the benefits of your Forbes account and what you can do next!BETAThis is a BETA experience. You may opt-out by May 18, 2020,Impossible Foods has no interest in making a veggie burger that tastes like meat, its founder and CEO said Friday.Veggie burgers don’t serve the company’s goal, said Patrick Brown—to solve “the catastrophic impact of the use of animals as a food...

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Jeff McMahon
May 18
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Impossible Foods Founder: We Can Repurpose The Meat Supply Chain, Minus The Slaughter Room

Impossible Foods Founder: We Can Repurpose The Meat Supply Chain, Minus The Slaughter Room

...This site uses cookiesContinue to SiteTo give you a great browsing experience free of charge, this site uses cookies. Cookies help us personalize content and ads, provide social media features,track your preferences, and analyze traffic. Forbes may share this information with its advertising, analytics, and social media partners, who may use itwith information you have provided to them in connection with their services.For more information: To consent and proceed, click "Continue to Site."May 18, 2020,The plant-based meat industry will need the now employed in animal agriculture, the...

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Jeff McMahon
May 18
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